Second Life

Carousell HK - Branded Content, TVC

Background

For Carousell's first above the line push in Hong Kong we created a two part campaign that included branded content and three 15s TVCS. The story is built around Lam Suet, a humorous Hong Kong comedian and his struggle with consistently buying stuff for his impulsive dreams.

Information

Region

Hong Kong

Launched Date

August, 2017

Components

TVC, Branded Content, Social Content

TVC

Credits

Agency Team

Annie Long, Chloe Cheung, Felix Kwan, Fenris Kau, Man Kit Lee, Miranda Li, Sheila Melbye

Video Production

Ogle Production Ltd.